top of page

Scope: Organic and Paid Social Media Strategy

Relationship: Client

The Brand: Iconic Water Bottle Company

Project: My goal was to modernize this classic brand by reaching a younger more diverse demographic and converting its existing fans into online customers. In a year, I grew their audience by over 45k, primarily through organic strategies. I designed and implemented over a dozen product launches including multiple record-breaking day-one revenues.


bottom of page